There are a few changes coming to the campaign this year.
- Delivery - The campaign will move from a publication format and website delivery to a social media campaign. All materials will be delivered via blog and Facebook posts and tweets.
- Contest - The From the Field for the Field Contest will no longer be a campaign element. Social media followers may see occasional challenges and incentives.
Wildland Fire Leadership Challenge
"A tribe is a group of people connected to one another, connected to a leader, and connected to an idea. For millions of years, human beings have been part of one tribe or another. A group needs only two things to be a tribe: a shared interest and a way to communicate." - Seth Godin
- Read Seth Godin's book "Tribes - We Need You to Lead Us"
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